Do you have your heart set on your owning your own franchise, but are not sure what type it should be? Consider a burger franchise in Philadelphia. Besides a love for cheesesteaks, Philly also has an obsession with burgers so why not capitalize on that?
Here are 5 reasons to buy a burger franchise for sale in Philadelphia:
Burgers Are as American as Apple Pie.
Philadelphia is the birthplace of the United States so of course it makes sense that an American staple like the burger is popular there. Even vegetarians enjoy a mouthwatering veggie burger. With a burger franchise, there is no concern over buying into an oversaturated market. From locally sourced burgers to specialty burgers there is so much you can do with burgers. You can feel confident that you are making a smart choice.
You Are Buying into Brand.
The great thing about buying into a burger franchise in Philadelphia is that not only are you getting a new business, you are getting a proven recipe and brand that you already know will bring the customers in. When you start your own restaurant instead of buying into a franchise, you have to build everything from the ground up without a brand or support structure behind you. On your own, there is so much more uncertainty than when you join a popular burger franchise.
There is Comfort in Familiarity.
When customers walk in your door, they want to know what to expect from everything from the menu to the atmosphere and design of the restaurant. No matter which burger franchise you choose, you will have a preset menu and guidelines to follow when it comes to what your restaurants look like and customer service policies. Customers who love say Zac’s Burgers will love when they see the familiar sign and cozy atmosphere they always experience when they step into a Zac’s Burgers.
You Can Still Be Innovative.
One of the things that typically holds people back from considering buying into a franchise is that you have to follow a set menu and design. They worry that there isn’t a lot of room to be innovative or creative. That’s isn’t true though. While you will have preset menu to follow, there are other ways you can still put your own personal stamp on your franchise unit. Talk to prospective franchisors about how they feel about innovation and where they see there is room for individual voices.
You Will Have a Strong Support System to Rely On.
As a franchisee you get the benefit of a strong support structure. Most franchisors have a whole program in place to help their franchisees. They will help you find a location and train you in the proper running of a burger restaurant. They even help you hire staff. If you have never owned a restaurant before this can be especially helpful.
Got you sold on a buying a burger franchise for sale in Philadelphia yet? Here is what you need to know to ensure that you make the right choice:
Is Franchising Right For You?
Franchising isn’t right for everyone so you really need to weigh all the pros and cons for both owning your own burger joint and buying into a burger franchise. Make sure that you do a lot of research and that you are honest with yourself about what you want. Certain personalities are just not a good fit. If you like to be in control of all aspects of your business, you might chafe at having to follow someone else’s rules and regulations.
Are You Prepared to Take This On?
While most franchisors encourage first-time business owners to join their program, they will be looking for you to have some business skills and education. While they do offer training and support, the more knowledge and experience you come in with the more prepared you will be to jump on the franchise wagon. If you are just looking for an easy get rich scheme and expect everyone else to do all the dirty work then you should re-evaluate your motivation to buy a franchise.
Besides being prepared to work hard, you also need to make sure you have a strong enough financial base to support this new endeavor. Get a real sense of all the initial startup costs which will include an initial franchise fee and royalty fees and make sure you have enough saved up to pay all the bills until you unit starts making money. If you tend to spend money faster than you make it, this is probably not the best investment for you. Avoid bankruptcy in a year by being honest with yourself now.
Get Your Own Legal Representation.
While the franchisor will offer you support from its own legal team, it is a good idea to hire a legal advisor who is there just to protect your interests and can guide you through the whole process of becoming a franchise. Don’t let legal jargon trick you into signing an agreement that is not right for you.
Selecting the right burger franchise.
Most likely if you are interested in burger franchises, you have a favorite restaurant or two as well as a few favorite dishes. Use your favorite burger franchises to eat at as the start of your list of possible candidates. This will help you narrow down what is most important to you. You still need to do your research though and weigh the pros and cons of all your choices. The franchise program at your favorite burger franchise just might not fit your needs.
Important criteria to consider include how much support do they offer their franchisees and how much money you need to have to get started. Burger franchises range from under $10K to 500K or more depending on the brand. Stick to what you can realistically afford without going bankrupt in the first couple of years.
Do you love Zac’s Burgers and are interested in franchising through them? Call Zac’s Burgers today to learn more about their franchising opportunities.